Challenge

How to explain ROI, Scalability and Human Centric Messaging via the medium of storytelling, in a fun and engaging fashion.

Storytelling to make complex messaging simple

Campaign

This project was delivered in a tight deadline of 6 weeks from strategy, ideation, production through to launch.

Impact

Global launch of this series to serve as a lead magnate to drive traffic to L&T's Industry 4.Now landing pages globally.

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